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The Advertising Archives



The Advertising Archives was established in 1990 by Larry and Suzanne Viner and is the largest and most comprehensive resource of its kind in Europe. We pride ourselves on a unique collection of over 1 million catalogued images, 100,000 of which are scanned at high resolution & available via our on-line database. These have been sorted into hundreds of subject headings, ranging from product groups such as drinks, food, fashion, cigarettes, cars & perfume to generic subjects such as families, romance, sexist, & tennis. Hundreds of well-known products are represented including overviews of iconic global brands...


In addition to our fantastic selection of original archival adverts, magazine covers and annuals; we have a wide range of whole magazines available to purchase dating from 1860 to the present day. – Please contact us with details of any particular item you are interested in buying and we will reply with details of availability and price. Whatever your collecting interest, we feel confident that with the Archives we have imagery to compliment your passion...

Our in-house valuation expert, Larry Viner, has been involved in the buying and selling of magazines and other ephemera and collectibles since the 1960s. Take advantage of our expertise by asking Larry about the value of items you wish to sell and the best way to sell them.
For more information please contact us:
Tel: +44 020 7435 6540
Fax: +44 020 7794 6584



The Advertising Archives was established in 1990 by Larry and Suzanne Viner and is the largest and most comprehensive resource of its kind in Europe. Our collection comprises over 1 million catalogued images – 50,000 of which are searchable online. This includes:

Press Advertising:
British and American press advertisements from 1850 to the present day including iconic brands such as Coca-Cola, Heinz, Kellogg’s, Ford etc. and ads designed by artists such as Warhol, Bateman and Mucha.

TV Advertising:
British TV stills dating from the very first transmitted advert to the latest campaigns.

Magazine Covers:
Magazines and magazine cover artwork – a vast collection of Saturday Evening Post, John Bull, New Yorker, Life, Picture Post, Vogue, Country Life, Ideal Home, Glamour and many more titles including covers illustrated by artists such as Rockwell and Leyendecker.

Thousands of cinema posters.

Postcards, posters, cigarette cards, labels, catalogues, menus, scrap books and more.

Comics and Children's Annuals:
Hundreds of old favourites including TV programmes, cartoon characters and superheroes.





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If we have inadvertently used any image on this web site which is in copyright and for which we, or our retailers on our behalf, do not have permission for use, please contact us so that we can rectify the situation immediately. Images in this article are, to the best of our knowledge, either in the public domain or copyrighted where indicated. 

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